Selling domains on Twitter, its a fickle business

selling-domainsI have been playing around with doing a select number of tweets on Twitter during April, of domains which a up for auction on Sedo.co.uk. I have found that is purely selective with click through rates only half decent on the domains which were of good quality. However it is clear to see that Twitter certainly has its advantages for affiliate marketing with domains. Here are the results I collated.

I selected three domain name auctions and tweeted about them, on different dates. To track the results I included my Sedo affiliate ID within the domains landing page URL and then shortened it using TinyUrl.com. Addressing the tweets as an exciting sales message that a great domain was up for auction and to follow the link to check it out.

Here is the tweet I did today:

selling-domains-on-twitter

And here are the affiliate tracking stats for the 3 tweets I tested this month:

domains-tracking-sedo As you can see, three tweets and three clear click through results. Today I received a 9% CTR, however looking back to the 4th April when I did a tweet to say that domainauctions.co.uk was up for auction on Sedo I received a fantastic 45 click throughs, which was about 35% of my followers at that point in time. Not too bad. Now the principle remains the same whether you do this once a day o ten times a day with 10 follower or 10,000 followers; the two things you should stick to are 1.) choose a good domain to advertise and 2.) make sure you put your affiliate id in the url, I did actually forget too on one of the days (not going to disclose which one)

Personally I think SkiingCanada.com was a good domain name to tweet about. Obviously it stuck out in my eyes because it is quite a good geo-domain, and takes advantage of a high monthly search volume. Which actually surprises me why it din’t get more click throughs. Could this be a trust issue with me, being relatively new to Twitter or is it that at that particular moment when I tweeted not many people were listening? Take it as you will.

This is one thing online marketers will have to get used too with Twitter is that although you can have uber lots of followers firstly they are not all online at the exact moment you tweet to see your tweet and if they don’t long on for a little while after you make that all important tweet and scroll down their home page, they will miss your tweet altogether, so really the imformation is a poor representation of success but I feel in this instance that I have proven a point that selling domains on Twitter has a lot more potential than meets the eye.

If you are a domainer and you are not taking advantage of using Twitter to either market your domains or to get involved in the domaining community then you are definitely missing out. There are some really good people to follow within the industry and you can certainly learn a lot of things you should…and shouldn’t be doing to get on well with domains.

Another thought provoking post, I hope you will agree. My word, if  wasn’t here what would the domain name industry be like eh?

Until next time folks

Gary

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Author:Gary

Gary Taylor has been an online marketer since 2002. An SEO/Analytics specialist he is Digital Director at TMW. A domainer and affiliate, he owns and operates 3ac.co.uk. Gary is also an industry speaker at events like SMX, SAScon & Think Visibility. He won the Midlands Young Entrepreneur of the Year in 2008. You can find him on Twitter, Linked In and Google+

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