Geo domains
I have recently been doing some heavy research into geo domains. Since this the first post I have done for a little while after being away on holiday and all, I thought it best to mention that I done some work on 3ac and changed its format to focus on the areas of domaining which interest me the most. Domain name SEO, mobile domains and geo domains. I am also doing a little bit of a challenge, well quite a large challenge actually and thats to get this blog ranking first page for the term “domains.” Ok, ok a tall order you might say, but so what, I like rising to the challenge and with plenty on great content behind me now, some strong inbound links and 3ac SEO’d to the max. Here we go! Anyway back to those sneeky geo domains.
So what is a geo domain, well some half decent examples would be carparklondon.co.uk or bedandbreakfasthamble.co.uk or even mortgageadvicesolihull.co.uk… anyway as you can see, they are generic search terms with a geographical location included.
Geo domains are great for capturing targeted traffic across a niche. Usually domainers will buy a whole collection on geo domains for a search term. They can be monetised relatively easily by either parking them, developing them with a template and using adsense or by leasing them to local companies.
The great thing about geo domains like these is that they do not require a huge amount of effort (SEO-wise) before you can get them to rank naturally for their exact term. I have recently registered the ones above and have yet to do anything with them though…the downfall of geo domains is that getting them all up and running can be very time consuming!
The concept of geo domains can be concreted even further if you manage to get your hands on the generic search term itself. For example lets say you managed to get skiphire.co.uk and then purchased the skiphirelocation.co.uk versions for all the major cities in the UK. You would then pretty much control that niche if your strategy was correct. An interesting theory? Well the chances are slim that you could just up and do this right now, most geo domains for the major generic search terms are taken. Tough Luck
Time to start thinking super niche!!
I have mine, whats yours?
Gary
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About Me

Hi, I'm Gary Taylor. I have interested in domain names since 2002. In January 2008 I won the Young Entrepreneur of the Year Award at the Midlands Business Awards. I have been featured on sites like Mortgage Strategy, speak at events like Think Visibility and SAScon and develop sites like Rottweilers.co.uk and South Africa. I am a Director of One Result and head up all aspects of SEO, Project Management and Internal Operations. I live in Birmingham with my dog Alfie and love to play the guitar. You can follow me on Twitter or connect with me on Linked In.
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[...] must be time for my regular domain name seo post. You may remember me talking the other week in a geo-domains post about revamping 3ac, because I want it to rank first page on Google UK for the word [...]