10 easy tips to help you market your mobile website.

Marketing a mobile website is a different challenge to marketing a normal website in several ways. Although many aspects are similar, like social networking, PPC advertising etc. Here is a quick guide to help you market your mobile website. Entitled “10 easy tips to help you market your mobile website.” It should be a nice little set of guidelines for those who are just starting out with a mobile website. I hope you find it useful. Any comments would be appreciated. 10 EASY TIPS TO HELP YOU MARKET YOUR MOBILE WEBSITE:

Get found by the search engines, make sure you submit your mobile XML sitemap correctly http://www.google.com/support/webmasters/bin/answer.py?hl=en&answer=34648

Get listed in mobile website directories (we are currently developing a mobile website directory, why not follow our progress?)

Create profile pages on social networks like Twitter.com & Facebook.com etc.

Buy mobile advertising space from a mobile ad network such as Admoda.com

Create engaging content for your audience and remember to cater to all types of mobile devices, bearing in mind mobile content should not be too large, adversely affecting load times. See Encoding Videos for Mobile for a quick guide to formats and download sizes.

Use media sharing sites like YouTube.com and Mixx.com etc. to virally build traffic and links

Get involved on the mobile web forums of the big players, like MobiForge.com or Bango.com

Use PC based PPC advertising such as Google Mobile Ads http://services.google.com/adwords/mobile_ads

Remarket to your existing customers using mobile marketing platforms such as Campaign by http://www.themobilemarketingagency.com/

Spend time on your mobile seo, to rank in both pc based and mobile SERPs; build quality inbound links, update your content frequently and ensure your site is seo friendly with a clean URL structure and good use of internal links. For more information visit our section on mobile seo.

Thanks

Gary Taylor

Bookmark to: